What’s the key to business success? A replicable process. Because, you can simply repeat that process, and hire people to repeat that process, so you can scale ad infinitum. Well, web pages have their own process too. And in 2019, here’s how it goes: 1. Title Tag Here, stay under 60 characters so Google doesn’t … Continue reading The Perfect On-Page SEO Ranking Process in 2019
SEO has more tactics available than you, or anyone else for that matter, have time to implement. But the more you can add to the mix of things you can do, the stronger your SEO is, and the more traffic and sales you pull in. Do you know about “UGC?” It stands for “user-generated content.” … Continue reading How to Win More Happy-to-Buy Customers via UGC
What exactly is it that makes a website attractive to Google? I mean, besides the obvious one of content. Content’s actually so deep of a subject that you can write endless blogs about it (and several exist). But what about technical SEO? What fundamentals does Google want to see? Well, here they are: 1. Speed … Continue reading 5 Characteristics of a Well-Optimized Website
You know what SEO title tags are. You see dozens of them every day. They’re the big blue titles you see here: What makes title tags so important? Out of all of Google’s ranking factors, they carry among the most weight. So the words you have in your title will affect who (and how many) … Continue reading 4 SEO Title Tag Writing Mistakes
So…what is it? Is it keyword density? How about the number of blog posts you have? The number of words in your post? What about choosing lower-competition keywords you know you can rank for? Could it be your bounce rate? Maybe it’s how fast your website loads. …Or is it the number of social media … Continue reading The Most Important Search Ranking Factor in 2019
That Google can be a picky son-of-a-gun. Mysteriously, sometimes you can find that not all your pages get indexed. That means 0 visits to those web pages. And it also means a dent in your traffic and sales. Possibly a large dent. First, you’ll want to know if Google’s indexed all your pages or not. … Continue reading How to Get Google to Index All Your Web Pages
“Wow! That’s the most amazing blog post I’ve ever read on ankle and foot care!” …No one’s actually ever said or done that. Why? Not because of the quality of the content. Or the topic. But because that’s not how content marketing works in consumer’s minds. Blog posts don’t drive fast sales. If Blog Posts … Continue reading How Content Actually Drives Sales for SMBs in 2019
Voice search sure is awesome, isn’t it? Rather than slowly typing in a search and making mistakes, you use your voice, and most of the time Google and Siri get it right the first time! Ok. So they’re not perfect. But they’re awfully good. And just a search or two yields what you want from … Continue reading Are You Optimized for Voice Search?
Did you know your about page is the third most-wanted section on your website by your visitors? Research appearing in KoMarketing’s B2B Web Usability Report found it falls right behind “Products and Services” and “Contact Information” in importance: As you’ll note, it even appears well ahead of “Testimonials” and your blog! Crazy, right? I mean, … Continue reading Why (And How) To Create a Memorable “About Us” Page
You’ve probably heard about Facebook’s move to improve the privacy of its users. Among many other things, Mark Zuckerberg’s planning on encrypting the messaging used on Facebook and WhatsApp so nobody – even the government – can read the messages! Anyway, with that said, Facebook still has a powerful secret use. And it’s not advertising. … Continue reading The Secret Use of Facebook in 2019